Retail Marketing
Contemporary Approaches to Retailing in the Digital and Experience Economy
Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.
Specificaties
| ISBN/EAN | 9781398617636 |
| Auteur | Sarah Montano |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 304 |
| Lengte | |
| Breedte |