A Master Class in Brand Planning
The Timeless Works of Stephen King
In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine.
Specificaties
| ISBN/EAN | 9780470517918 |
| Auteur | Judie (Marketing Communications and Research) Lannon |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 400 |
| Lengte | 248.0 mm |
| Breedte | 171.0 mm |