Brand Therapy
15 Techniques for Creating Brand Strategy in Pharma and Medtech
Brand Therapy is a “how to” book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic planning tools.
Specificaties
| ISBN/EAN | 9781788600057 |
| Auteur | Brian Smith |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 212 |
| Lengte | |
| Breedte |