Introduction to Marketing
Concepts and Contexts
This concise introductory textbook enables students to understand and apply the key concepts of marketing.
Specificaties
| ISBN/EAN | 9781350361461 |
| Auteur | Dr Andrew (Associate Professor Corcoran |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 352 |
| Lengte | |
| Breedte |