Managing Corporate Social Responsibility
A Communication Approach
Corporate Social Responsibility (CSR) has become central to many businesses as they negotiate in an increasingly global marketplace. This book offers a strategic, communication-centred approach to integrating CSR into organizations, founded in stakeholder engagement and dialogue.
Specificaties
| ISBN/EAN | 9781444336450 |
| Auteur | W. Timothy (University of Central Florida Coombs |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 208 |
| Lengte | |
| Breedte |