Creating Innovative Products and Services
The FORTH Innovation Method
Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.
Specificaties
ISBN/EAN | 9781409417545 |
Auteur | Wulfen, Gijs van |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 292 |
Lengte | |
Breedte |